I tend to either look through my LinkedIn contact for potential sponsors or look at the exhibitors for trade shows and conferences. Good . Try reframing any negative thoughts into something more positive. CareerBuilder TIP. Any presentation should highlight the potential ROIs, and how mutual brands can be aligned. Look for opportunities to get introductions from others, show your value, and build your connections in a meaningful way. They might be worth a proposal the next time. Site by Weborchard. Then, when it comes time to talk about renewal, youll have clear evidence of how youve helped them hit goals and milestones. His close family and friends have all raced, so growing up in a racing paddock was only going to. Submit your proposal to mick@clutch-specialists.co.uk, "CG Motorsport have been massive supporters of our programme over the last couple of years and have never let us down. We're not advocating that you try to steal someone else's sponsor. Their product is amazing and the service and helpfulness of the guys at CG is top class"The Shanahans, "I can honestly say that Ive found a company that produces high quality parts, in fact possibly better than anyone else. This season I am competing in the ASWMC championship and want to ensure my car is as competitive as. Assess whether what you can offer will help them reach their goals in a broad sense. How are you going to justify the cost of what youre offering? Racers will put out an all-call on their social media pages and ask for small amounts at a time. Much like the other Mom N' Pop shops, locally-owned bars are always looking for a way to get an edge against the big chains and other forms of competition. The Brand That's Taking An Unusual Path Into Auto Racing Sponsorship Contact them here. Whether it's groceries, sporting goods, hardware, etc., they all have to try to compete with online shopping and the big-box stores. But I wouldnt rely on these to fund your racing career, there are better ways to find sponsorship. However, if a company is already willing to sponsor one race car, are they willing to sponsor more? One of the fastest and most exciting AM drivers to grace the grid, and the most dominant champion in the history of the GT5 AM Challenge, he is now setting his sights on the British GT Championship. Alex currently competes in the World Endurance Championship as well as commentates on Formula 2 and Formula 3 respectively. Post on social media consistently, send out pitches on a regular basis, and do your follow-ups once a week. But there are two big things that help you find success. The most dominant champion in the history of the GT5 AM, Winner of the Ginetta GT5 and GT4 Super Cup Championships, Ian, from Hockley, Essex, has enjoyed a rapid rise through the ranks since making his race debut in a G40 in 2018. Im working very hard on, Freddy Oakley is looking for sponsorship for his motorbike racing passion. Racing has been my dream all of life and of course being named after the manufacturer Aston Martin, Truck-racing Paul McCumisky is seeking sponsorship for their racing events in both the UK and Europe with excellent brand exposure available Truck-racing is nothing like any other form of motorsport and is growing all of the time, with talks concerning the 2023 Season, Young Racing Star Nikolas Papadopoulos is seeking sponsorship for his karting career to enable him to progress into larger event in the future Young Racing Star Nikolas Papadopoulos has been into Karting since he was 8 years old. If it's a new restaurant or a store, let the owner know how much you can help spread the word. Motocross Companies, Sponsorships, MX Company List My name is Tyler Myers-Walters. Kirsty Mochrie I am a young rally codriver seeking sponsorship to continue this season. If you want to learn more about how to approach sports sponsorship, we've got three really great articles for you. 5. First consider, what you can do for them, rather than what they can do for you. Building a Motorsports Marketing Strategy using TRG. Did you know a recent study showed 72% of motorsports enthusiasts showed loyalty to a brand/company? There are so many businesses with sponsorship programmes. Garrett Sponsorship - Racing & Performance - Garrett Motion Dont let imposter syndrome get the best of you. Any donation would be highly appreciated, Darin Dimitrov is looking for sponsorship to help his go-kart racing competitions Darin Dimitrov is 7 years old go-kart racer competing in Super one, BKC , UK ikr championships and many other club venues. However, many lower-tier sports teams have an interest in different types of promotions. They then had the unit back and did everything needed to re-engineer what we had received to make it work. Look for brands that are actively trying to promote themselves and look at how you can add to that. Prostate Cancer UK Rallycross Team Ian Smith has advanced stage cancer and has been building a 40k Super Modified Rallycross car to race in, Sam Pearson is looking for sponsorship to support their Hillclimb events. Page not found Instagram It's always a great experience with the team at CarSponsors April 9, 2023 It's always a great experience with the team at CarSponsors, Thank you. Select Accept to consent or Reject to decline non-essential cookies for this use. Get sponsored by motocross companies by using MXSponsor.com which offers mx riders a free membership to build resumes and instantly submit it to sponsoring motocross companies. This is where your niche makes things easier. You dont necessarily have to build a huge audience for sponsors to want to work with you but youll need some kind of presence that showcases who you are. JHG will serve as the co-primary sponsor of Hagan during the Circle K NHRA Four-Wide Nationals April 28-30 at zMAX Dragway. One of the biggest mistakes drivers make is getting too lost in their own heads. My name is Martyn Webster and Im the Team Owner of UK based endurance kart race team Maple Motorsport. Here you will find Motorsport UK Academys Top Tips for funding your future. It may seem obvious, but have you asked? The automotive company did go on to have something of a presence in F1 in later years, serving as the title sponsor for the Red Bull Racing team between 2016 and 2020. When you think you have found a relevant sponsor, who might be interested in your story and progression and for whom there could be a mutual benefit, make contact. Chris and Rob are two brothers that Race Mini Sidecars in the FAB racing championship. Tangible assets are logos on the car, screen time, TV time, magazine coverage, publicity, articles, media mentions, tickets, hospitality, etc. Then, Dave Cole, Series Director of KOH explains how the difficult terrain is both a testing and proving grounds for auto aftermarket manufacturers, and Julian Gill, Eibach's CEO, will explain from the company's perspective what the team offered that had enough ROI for the brand to fully support the program after only one year. Ducati Moto GP motorcycling outfit to be known as Ducati Lenovo Team from 2021 season Pair vows to collaborate on implementing virtual desktop infrastructure for Ducati, Following todays announcement by government of their support package for sports impacted by the loss of spectator revenues, Motorsport UK can confirm that a loan fund of 6 Million is to be made available to the principal circuit venue operators in England. This Summit was filmed live from San Diego, California on June 17, 2022. Podcast 043: How to find and understand sponsor goals, Podcast 026: How to Tell if a Sponsor has Budget to Work With You, Podcast 009: How to Craft a Winning Subject Line. Sponsor a podcast that discusses movies and the drinking games that should accompany them. If you stand out and can provide value, its going to be so much easier to get sponsorship for motorsport. A link to the application form will be available below only during this period. Many partnerships begin as a season-long deal and grow into much longer associations, although the range of properties and rights available mean that major changes to sponsorship deals and team liveries happen every season. Let us sponsor you - CG Motorsport In this article youll learn how to establish yourself in a way that makes you stand out over other racing drivers, the basics of sponsorship in motorsport, what works and what doesnt, the kind of research you need to do before you pitch for racing sponsorship, how to build relationships with potential sponsors, how to send a pitch email, and how to get your sponsors to renew. Megan will explain how to make a content calendar, planning and scheduling posts ahead of time, and the right times to post. The record-setting quarter comes on the heels of a record year in 2020 (despite the pandemic) and three straight years of at least $100 billion in venture funding. This gains media coverage within the Motorsports and formula one community. WHAT IS SPONSORSHIP? Their content can be cut and pasted into contracts and become binding, so they should contain accurate values and realistic deliverables. Sponsors Corporates Agencies Partners Brands Sponsoo connects sponsors with thousands of athletes and clubs of more than 300 different sports. Look for opportunities to get introductions from others, show your value, and build your connections in a meaningful way. Not only are you competing against other racing drivers but also against all other marketing activities. Sponsor a new streaming show raising awareness for endangered wilderness, wildlands, and wildlife habitats. Seeking Sponsorship? Top Ten Types of Companies to Ask - MotorTrend You will see sponsorship on all types of cars, race wear and helmets from a WRC team, a high level professional national championship, to a family run privateer team in a junior formula or an Autotest champion. However recent years have seen disruption in the category, with Formula E, the Jaguar I-Pace trophy and the W Series trying to wrest fans from established giants like F1 and MotoGP. Some tips and trick about getting sponsorship in Motorspo. They are typically documents with few or no images. For example, if youre outgoing, love fitness, and do a lot of drifting, your presence on social media is going to be very different from someone who is a property developer moving through single-seater racing. How to get sponsorship in Motorsport and what are Sponsors looking for when handing out their cash. Make sure to include lots of information about your championship. Do you have someone locally who sells pet food? Well, when it comes down to it, pets are pretty universal. GB Quality Imports LTD is a new company that is specialising in Chinese imports of, AAM Racing are seeking sponsorship for their star racing driver Anesu who is set to complete the newly formed British GB4 Championship due to start on the 2nd of April. James Morris I am an Autistic motorcycle racer whom is looking to make my debut season in one of the most prestigious and. Proposals are often templates for legal agreements. By getting your name into the press, your message is spread further than your existing audience. Where can I find sponsorship opportunities? If it's a new service company (i.e. K2K was, Lucas Romanek is looking for sponsorship for his racing in the upcoming competitions. If theyre not quite right, ask yourself why. What better way to differentiate your company from the competition. Unknown to us the gearbox was modified but the CG team were more than happy to help us out of our predicament by helping us to take the necessary measurements. If a company is doing well enough to advertise on a billboard, they certainly should be able to afford a race car. You also realize that you have to be in tune with every nuance of its performance; and you need a crew that's as solid and precisely synchronized as your car. For the most part, those drivers didn't get that sponsorship through the big corporation itself. The #1 marketplace for sports sponsorship. But remember; don't try to tell them they are wrong to sponsor someone else. This means its a time of change from a partnership perspective too. Sponsorship Opportunities | SponsorRacecars.com What makes you stand out over other racing drivers. A&G Motorsports I currently race a Kramer in the supermono GB class and Im looking for sponsorship to help me be able to race. Tech services company Cognizant recently began sponsoring F1 Team Aston Martin. Focus on the businesss goals rather than your life story. That kind of thing is usually a sign of someone high up being a fan of motorsports, not a company making what they think are the objectively best business decisions. Sponsoring a motor sports team provides a great way to showcase your brand to a certain demographic or niche audience, with a wide variety of options in the marketplace - drivers, teams, events - there is a huge array to choose from. Just make sure you follow up with whatever your promises are to these people. Its so much easier to close a sale with someone youve already built a rapport with. Match those goals with what you can offer. So long as you show them the extra investment in racing can be worth it, they might be willing to help. At Garrett - Advancing Motion, we are here to help you become a great brand ambassador for us and for the entire motorsports industry wherever it ends up taking you. All types of content creators and organizations use our platform, including: Looking For Sponsor v2.0.5 | Built with Gatsby. You should start with a polite and confident introduction, follow with all necessary information and include something distinct (a USP) that makes the person listen. They might not know it yet, but they could be much easier to convince. Don't use decks to sell. Im currently working on this car to be able to show it at car stands, competitions. However, there are some types of companies that are primed and ready to sponsor racing. Try to show them the extra value. Sponsorship is a business deal between you and a company you are not a charity and a company will not give you free money. Sponsor a video game streamer with an audience of over 1,800 on Twitch. Charlie Moss Racing is a small, self-funded team from Ashford, Kent/Portsmouth looking for potential sponsorship for the 2023 season to help take us through to our next stage in competition. Your personal brand should show who you are as a person and go beyond your racing. But even the longest and most successful partnerships will eventually end, such as MotoGP team Honda Racing reportedly looking to end its 26-year association with Repsol. Team BRIT is aiming to be the first ever team of disabled drivers to compete in the Le Mans 24 hour, as well as competing in the British GT Championship, the British Endurance Championship, the Britcar Trophy and the Citroen C1 Series. Rahal Letterman Lanigan Racing (RLL) has announced that AMADA AMERICA INC., Buena Park, Calif., will be the primary sponsor of Jack Harvey's No. Modern-day motorsport sponsorship is all about standing out. A 2015 estimate showed that American may have spent up to $60 billion on pets. Go more into depth with your research to get a sense of their specific goals. If you did, then it should be pretty easy to get them to renew but if you dont think youre doing what you promised, this needs to be addressed early on. However, there are some types of companies that are primed and ready to sponsor racing. Learn more in our Cookie Policy. Microsoft- Microsoft is one of the world's leading IT companies that develops, manufactures, licenses and sells computer software, consumer electronics and personal computing services. Offer to show off your race car at the grand opening, or on a day they would like to drive some extra business. Sponsorship Opportunities | Adrian Flux Motorsport Clearly, some of the sponsor choices might seem controversial, especially after the exclusion of cigarettes. His first competitive karting events began in 2013 and, Chris and Rob are looking for sponsorship for the FAB Racing Championship. According to the firm's CMO Gaurav Chand, "We're an $18 billion company and not a lot of folks across the . CarSponsors.com - Get your car sponsored by CarSponsors and build your Or Call 07980 283240, Select CupGT4 Super CupGT5 ChallengeG40 CupAll Cups, By using this form you agree with the storage and handling of your data by this website as specified in our Privacy Policy. I am looking for sponsorship to help, Corey Tinker who currently does Motorcycle Racing is seeking sponsorship for sports kits, team clothing and the opportunity to have your company logo on his bike My names Corey Tinker, I am a 16 year old boy from Ipswich racing in the FIM JuniorGP, Team HARD.Com are a British Touring Car Team based in Kent that are seeking sponsorship for their brand new Cupra Leon in the BTCC Welcome to Team-HARD.com Racing, a leading motorsport team based in Kent. As a sponsored racer, you have two types of assets, tangible and intangible. Sponsorship | Team HARD Racing With considerable live TV coverage on ITV, GT Cup TV, Amazon Prime and You Tube, viewed by millions, Dugganite Motorsport Sponsorship boasts considerable benefits for partners seeking unprecedented levels of PR, and maximum exposure to an ever-growing audience at the track, online, on the radio and on television. Ashley Haase started go karting age 6 at Brentwood Karting in their corporate karts. Frankie is looking to become British Karting Champion and Id like to share A little, British Lawn Mower Association are seeking sponsorship for theONLY GRASS roots motorsport event in the world! Offering hospitality and a TV audience isnt enough. Sponsorship requires that the team run two supplied decals, visibly seen, on both sides of the vehicle. People love to talk about themselves so ask questions and chat about them. An elevator pitch is a 30 second speech that you could give to anyone to sell yourself. This might seem like a long process but it makes it so much easier to turn to those contacts when you need sponsorship or see an opportunity. They can generate some serious dollars too. Money saved is money earned. Building relationships is an often-overlooked part of the sponsorship process because so many drivers are eager to move things along too quickly. Your personal brand is the thing that your fans will get behind but its also the thing that will show how you stand out over other drivers too. CG Motorsport are always looking for competitive racers to work with, and to promote our products in the best way possible. Freddy Hewitt Racing is a privateer race team run by a family and driver 19 year old Freddy Hewitt. Vertex Racing are looking for sponsorship as they are participating in competitions as a Professional Class team. Finishing 9th in the British School Karting Championship,, Young aspiring racing driver Aston Lewis seeks sponsorship to help support him to the next step in his racing career Hello, My name is Aston Lewis. Well also cover the steps needed to secure long-lasting motorsport sponsorship including: All the links in the further resources sections are for free content from the podcast, blog, and YouTube channel. Food and beverage manufacturers want sampling. Whether you're a YouTuber ready to turn your hobby into a side-hustle or a nonprofit looking for companies that sponsor events, we've got something to help you reach your goals. Megan Meyer, creator of Driven By Social Academy shares her secrets on creating value through social media by posting consistently. Dan Schechner, Editor of PRIMagazine and Marty Fiolka, writer for RACER Magazine explain how they select content and stories to write about, and what you can do to increase your odds of getting published. Dont skip this step because it could be the difference between no reply and a career-changing sponsorship deal. Podcast 032: How to Maximise Opportunities on LinkedIn, Podcast 031: How to Make a Winning First Impression, Podcast 025: How to Make the Most of LinkedIn, Podcast 010: Why Business-Minded Drivers Succeed, Get Paid to Race pages: 107-114 and 129-132. If you see your local sports team doing things outside of the box when it comes to advertising, let them know how your race team could help them sell some tickets. A Look Back At The Iconic Aston Martin F1 Logo We also have crypto companies as sponsors nowadays, which are again at the centre of controversy. Ask them questions, create content that speaks directly to them, and get involved in discussions with them. Now, don't get us wrong. the same holdings company that owns Gainbridge. UPS, Viagra, the U.S. Military and a host of other companies have learned that motorsports sponsorship can put them on the map. No matter what you do, try and bring consistency into all elements of this process. Allow our team to look after you as you experience the thrill of Motorsport racing up close and personal. What is Motorsport UKs vision for sustainable fuels? As a motorsport sponsor your package will include track day support and hospitality for you and your guests. It doesnt have to be in an elevator, it could be at the gym or on the golf course, but wherever it is you still need to be able to do it confidently. JPB Racing My name is Bentley Lovegrove-Fowler, I am a 15 year old boy located in Greenwich, London. We have been going racing since go karts, Kanishk Rao is a young kart racing driver who is looking for sponsorship to help funding. There are sponsorship opportunities wherever you turn but you need to think outside the box. Maybe you race at another track and can help bring their product/service more exposure. Paying for a sponsorship is only half of the marketing equation. So, research is needed on what the prospect company is striving to achieve. As long as you can provide value, youll go a long way. Motorsports Sponsorship Ian has enjoyed a rapid rise through the ranks since making his race debut in a G40 in 2018. Throughout the year, CG Motorsport require a minimum of quarterly update and pictures. Charlie Knight is looking for sponsorship as they progress to Brisca F2 Stockcar Racing. Motorsports sponsorship is a powerful weapon against a competitor with a larger advertising budget. Ginetta GT5 ChampionshipChampionship Winner. Personal contacts, B2B (business to business) deals, opportunities, media exposure, corporate events, an exciting experience consider how you can turn this into a business partnership. Just sponsorship costs - no additional fees. Describe what you can provide CRC in exchange for sponsorship (i.e., sticker placement on car, logo on hero cards, logo on crew shirts/apparel/fire suit, promotion of CRC's products via social media, etc.) The hard work comes into sitting down and going through these steps. Ernst & Young recently determined venture-backed U.S. companies raised $64 billion in Q1 2021. As a racer, you have many ways of telling your story. Each company includes key contacts and. Following 4 outstanding victories and 17 podium finishes last year, Ginetta GT5 AM 2022 Champion Ian Duggan is looking forward to getting back into the driving seat this season. Why Tech Marketing Leaders Are Racing To Sponsor Formula 1 - Forbes Tobacco Sponsorship - What follows? Decks are used to get attention. Sponsor Racecars Locally, Regionally, Nationally & Internationally Welcome to SponsorRacecars.com As a racecar driver, you know the importance of having a car that's mechanically perfect. Many racers don't get a call back after soliciting a potential sponsor because they sent a proposal instead of a deck, or vice versa.